Quality Assurance
Play Testing
Whether you're fine-tuning balance, gauging player engagement, or identifying areas of friction, play testing is essential to creating a game that feels just right.
Our team works with you to gather real-world feedback from the right players at the right time helping you make informed design decisions and deliver the best possible experience. From early concepts to final builds, we’re here to support every stage of your game’s development.
Your Approach
Structured or freeform? PC or Console? Supervised or hands off? With US, its your playtest your way. We'll work with you to find a solution that maximises the potential of the feedback you receive, hitting precisely the targets you want to know about.
Capture
We offer a range of flexible play testing formats to suit your needs. Get recorded sessions with split-screen views of player reactions and gameplay, written feedback in any format you prefer, and tailored questionnaires designed to dig deeper into specific areas. For even more insight, we also conduct live interviews and group sessions to explore player experiences in real time.
Diverse Teams
Our teams are fully scalable, using our Player Profiles solution to make sure you get the best mix available. From speed runners to newbs, from horror fans to FPS enthusiasts, we'll find the combination that lets you see all sides of your game.
Communication
Throughout you'll have a Lead QA contact at all times, letting you adjust on the fly as you see fit. Want to ask the testers a question directly? Go for it. With US nobody is off-limits.
Collated Reports
We can offer a range of KPI and Metric data, turning your playtest into a data driven exercise. Recordings, Videos, Essays, Surveys or just a chat, we'll get you the results in the way that works best for you.
Turning Raw Feedback into Refined Design
Data-driven design creates better games. We apply an analytical discipline to the subjective nature of 'fun', gathering actionable feedback from a diverse spectrum of real players. By translating raw player sentiment into clear design insights, we elevate your project, helping you fine-tune difficulty, pacing, and engagement to ensure your title resonates deeply with its intended audience.
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310k+
hours a year of best in class QA
150+
games supported in 2025
Case Studies
Read more on some of the exciting projects we've supported, and find out how our unique flexible approach can solve unique challenges.
theHunter: Call of the Wild
Nothing ruins a hunt like a support ticket going cold. Universally Speaking's Customer Support team kept theHunter: Call of the Wild's players in the field, not stuck waiting for answers.
Hollow Knight: Silksong
When a sequel's this anticipated and this secretive, how did Universally Speaking localise six languages for a simultaneous global launch without ever seeing the game?
Little Nightmares VR: Altered Echoes
Little Nightmares is unsettling enough on a screen. Put a headset on and the scares get personal. When Altered Echoes brought the series into VR, Universally Speaking had to make sure the horror held up.
Fireside Feelings
Read the case study on how Universally Speaking partnered with The CoLab to provide AAA Functional QA and Localisation on a bespoke indie funding model.
Interested in working with US?
We’re here to help you deliver world-class testing and localisation support. Let’s talk about how we can work together.
what our clients have to say
We would definitely recommend their services. What impresses me most is their flexibility and dedication to customer service. US has the ability to ramp up and down very quickly to meet changing project needs and deadlines.
Producer - Capcom
US has supported our testing requirements for our video streaming applications. US’ support is pivotal to reaching our targets and achieving submission deadlines. They are reactive and flexible to our needs allowing us to have the required support organised at short notice.
QA Manager - Amazon
Quick turnarounds, approachable, reliable, friendly and professional are just a few terms that I would associate with US. Turnaround times are all quick and of high quality. I would recommend US and I look forward to continually working with them on future projects.
Producer - 505
We’ve partnered with US for many years on multiple projects. No job is too big or too small for the team and they will always work hard to hit tight deadlines whilst still achieving the very highest quality standards.
Commercial Director - Ninja Theory
A big thank you to your entire team for all your invaluable work, and let’s continue making cool things together!
Outsourcing Manager - Remedy
US have never failed to provide a timely, friendly and high quality service. We are very happy to continue our relationship with them, and would recommend them to anyone looking for bespoke and flexible translation or QA work, with a smile.
Producer - Curve Digital
I have always been impressed with the speed and efficiency provided by US, no matter how tight the deadline, the translations are always high quality. US are ready and willing to help with any last minute changes or additions, no hassles and no fuss, professional and accommodating.
Localisation Co-Ordinator - Codemasters
